
Med-Spas & Aesthetics
$118K+
typically recoverableHigh-value treatments, loyal clients who just got busy.
Win-back revenue, on autopilot
Every service business is sitting on a goldmine of lapsed customers. We win them back with done-for-you campaigns — and our upside comes from the revenue we actually recover.
No setup fee · No long contract · Fully managed.
60–70%
of past customers quietly go dormant
$100K+
in already-earned revenue sitting idle in a typical database
15–25%
of dormant customers come back with the right campaign
85%
of recovered revenue stays with you, after our 15% performance fee
Calculator
Estimated recovered revenueBase case
$118,456
Range: $29,480 conservative — $118,456 base case
1,300
Dormant customers
221
Customers recovered
How we get there: database size × dormant rate × win-back rate × average customer value.
2,000 × 65% × 17% × $536 = $118,456
An illustrative estimate, not a quote — your plan is a monthly retainer from $199, plus a 15% share of the revenue we recover.
Built for service businesses

$118K+
typically recoverableHigh-value treatments, loyal clients who just got busy.

$38K+
typically recoverableLapsed patients overdue for cleanings and treatment.

$13K+
in returning visitsWin one back and they rebook every few weeks.

$38K+
in recovered membershipsReactivate churned members worth hundreds a year each.

$45K+
from repeat jobsTurn one-time customers into recurring service calls.
If your customers come back on a cycle, we can revive the ones who didn't.
Estimates are illustrative, based on a 2,000-customer database and typical rates of recovery. Your real numbers — and your real recovered revenue — we'll calculate with you.
How it works
We comb through the people who've already paid you once and quietly stopped coming back.
Personalized email, direct-mail postcards, and tracked phone numbers — sent on your behalf, warm and on-brand, with no work on your end.
We track every open, click, postcard scan, and phone call, so you can see which channel brought each customer back — and our fee is a share of the revenue we actually recover.
How the pilot works
No mystery, no black box. Five steps, and nothing mails or sends without your sign-off.
We start from your vertical's typical visit value and dormancy window to estimate how much of your database has gone quiet, and what bringing a slice of it back is worth.
You export your past-customer list; we import it, de-duplicate, honor existing opt-outs, and verify mailing addresses before a single postcard is priced.
We write the email sequence and postcard copy in your voice, with your offer, your branding, and an inbound call-tracking number where it makes sense.
You review every message and the direct-mail cost per piece. Nothing sends and nothing is charged until you approve it.
You see opens, clicks, calls, and each recovered customer as it lands. You confirm the revenue on each one, and the performance fee is invoiced only on what you confirmed.
Why it works
These are real customers who already know and trust you. They just need a reason to come back.
Our fee scales with what we recover, not with how long you stay. For your first 90 days your retainer is credited against that fee, so you're never paying twice while we prove it works.
We write, send, and track every campaign — to your own past customers, with one-click unsubscribe and opt-outs honored. You just watch the bookings come in.
The promise
No setup fee, no long-term contract. A monthly retainer covers running your program — plans start at $199/month (Pilot), $399 (Core), and up to $699 (Always-On) depending on volume and channels — and for your first 90 days it's credited against your performance fee, so you pay the greater of the two, never both. After that we earn a 15% share of the revenue we actually bring back. Direct-mail postage is billed at cost, and you'll see the per-piece price before anything mails.
For example
Say we recover $20,000. Our 15% performance fee is $3,000. During your first 90 days your retainer is credited against that fee, so on the Core plan you pay $3,000, not $3,399. After 90 days, both apply.
What counts as recovered revenue
A dormant customer we contacted comes back and spends — and that purchase lands inside the attribution window agreed in your service agreement. You confirm the revenue amount before it's billable. Anything you dispute, anything outside the window, and anything already billed is excluded, and each recovered customer is only ever counted once.
Who's behind it — Built by a sales leader with 15+ years and over $1M in personal sales, focused on turning the customers you already earned into revenue that comes back.
No. We only contact your own past customers — people with an existing relationship with you — and every message has one-click unsubscribe with opt-outs honored instantly.
Almost nothing. You share your customer list; we handle the writing, sending, and tracking.
You see every recovered booking and every dollar of recovered revenue, clearly tracked.
No setup fee and no long-term contract. There's a monthly retainer that covers running your campaigns — Pilot is $199/month, Core is $399/month, and Always-On is $699/month, depending on your volume and how many channels you run — plus a 15% share of the revenue we recover. For your first 90 days the retainer is credited against that share, so you pay the greater of the two rather than both. Direct-mail postage is billed at cost, and we'll show you the per-piece price before anything mails.
Get in touch
Share a few details and we'll send you a tailored recovery estimate.
For an estimate we only need aggregate numbers — how many customers you have and their average value — not your actual list. Customer data is never sold or shared; it stays yours, and we delete or return it on request. See our privacy policy.